Top 5 Reasons Why Exchanging Links Is Good for You

Have you given up on exchanging links lately? It’s hard work, I know but I believe you should reconsider. If your site is barely making any traffic or it’s just a new kid on the block, doing exchange links properly will benefit you more than give you harm. Here are the 5 reasons why:

1. It will improve your search engine ranking immediately. Besides traffic, keywords, and content, search engines also look at your site’s link popularity or the amount of sites linking to you. The theory is: the more there is, the better you will rank. Of course, there are other things associated with the sources of links that must also be weighed before the whole thing adds to your pagerank. Always exchange links with blogs within your niche or at least more with them than others. That’s because SEO experts all agree that links coming from a site dealing with a completely different topic is considered useless by search engines.

2. It will generate traffic. Your high pagerank will yield more traffic compared to what you had previously. Additionally, the sites that link to you will also drive traffic to your site.

3. You will gain more authority. The more sites point to you, the more your content gets an exposure, and the more you become an authority to what you’re talking about. Your visitors will start returning once they understand that your blog is a valuable resource for something that they are looking for, especially if you’re also linking to other sites that are valuable resources as well.

4. More popularity means more opportunities. I’ve said this in my previous post but I believe it’s still worth mentioning. When you get more exposure and popularity because of your higher pagerank, the more opportunities will come to you. Advertisers willing to be your blog’s sponsor will find you. Most importantly, other bloggers will also start approaching you for proposals which can further your blogging career. And if you get big enough, A-list bloggers will also start noticing you, in case they haven’t. There will be links coming from them which could lead to an even better search engine ranking and higher traffic.

5. More earnings. If you’re running ads, obviously, the traffic you’re producing will lead to more clicks to them, or more impressions which means more generated earnings. It’s that simple.

So, if you’re not interested with what I’ve stated above, or you simply don’t believe me, then you could forget about exchanging links.


technorati tags: link exchange, boost traffic, link popularity

Related Articles by Labels

Widget by Hoctro